Lowrance vs. Garmin: The Ongoing Debate

For decades, the battle between Lowrance vs Garmin has defined the marine electronics industry. Both brands offer quality products, but Lowrance continues to dominate among serious fishermen thanks to its advanced sonar technology, seamless network integration, and angler-focused design.

Where Garmin often appeals to the recreational boater, Lowrance builds for those who live and breathe fishing.

1. Cutting-Edge Sonar & Clarity That Wins Tournaments

The Lowrance HDS LIVE and HDS PRO series deliver some of the clearest, most detailed sonar images available today. With ActiveTarget™ 2 Live Sonar and Active Imaging™ HD, anglers can spot fish, structure, and bait in real-time with incredible precision.

Unlike many competitors, Lowrance sonar provides true-to-life separation and color accuracy, giving you an undeniable edge on the water.

Shop HDS LIVE Series

Shop HDS LIVE Series, a line of high-end marine electronics that function as powerful fishfinders and chartplotters, designed for fishing professionals and serious anglers. Key features include a high-definition SolarMAX™ HD touchscreen, advanced sonar technologies like Active Imaging™ HD and ActiveTarget® Live Sonar, built-in C-MAP® Contour+ and Genesis Live mapping, and smartphone integration with LiveCast™. 

Shop HDS PRO Series

Shop the HDS PRO Series, a line of high-end fishfinder/chartplotters designed for professional and serious anglers, featuring advanced sonar like Active Imaging HD and ActiveTarget 2 live sonar, a high-resolution display, and full networking capabilities for controlling trolling motors, autopilots, and other accessories. This "Ultimate Fishing System" integrates a wide range of electronic devices to provide comprehensive bow-to-stern boat control. 

2. Elite FS Series: Power Meets Practicality

Not every fisherman needs a tournament-level display — but that doesn’t mean you should compromise performance. The Lowrance Elite FS Series offers the perfect balance between pro-level technology and affordability, featuring full networking capabilities, high-resolution touchscreen displays, and support for ActiveTarget™ and Active Imaging™ transducers.

It’s an excellent upgrade for anglers ready to step into premium sonar without breaking the bank.

Shop Elite FS Series

Shop the Elite FS Series, a mid-range line of fishfinder and chartplotter units that combine a high-resolution, multi-touch display with a range of advanced fish-finding tools. Key features include compatibility with ActiveTarget Live Sonar and Active Imaging 3-in-1 sonar, the latter providing detailed images from CHIRP, SideScan, and DownScan imaging, along with preloaded C-MAP Contour+ fishing maps for both inland and coastal areas. The series is designed for anglers who want access to professional-level sonar and mapping without the higher cost of top-tier models. 

3. Lowrance Recon Series: Total Control at Your Fingertips

For those who crave precision steering and remote control, the Lowrance Recon series delivers unmatched accuracy. From trolling motor joystick remotes to autopilot control systems, these accessories integrate seamlessly with Lowrance displays, giving you full command of your vessel.

Whether you’re navigating shallow flats or deep offshore waters, Recon accessories bring effortless control to your setup.

Shop Recon Series

4. Built for Reliability — and Backed by Industry-Leading Support

When choosing a marine electronics brand, reliability is everything. Lowrance products are built to endure harsh saltwater and freshwater conditions, featuring IPX7 waterproof ratings, corrosion-resistant components, and durable mounting options.

Plus, with Lowrance’s exceptional warranty and customer support, you can fish with confidence knowing your investment is protected. Suncoast Marine & Auto is an authorized Lowrance dealer, ensuring every product you buy is covered and supported directly by Lowrance.

5. Why Anglers Choose Lowrance

• Proven accuracy with ActiveTarget™ live sonar
• Intuitive touchscreen navigation and full networking
• Rugged, waterproof construction built to last
• Unmatched value across the HDS LIVE, Elite FS, and Recon lines
• Dedicated support and warranty coverage for every unit

Upgrade Your Fishing Experience Today

At Suncoast Marine & Auto, we carry the full lineup of Lowrance marine electronics as well as:

Available at Suncoast: Eagle Series, Elite FS Series, HDS PRO, ActiveTarget and Active Target 2 Series, Trolling Motors and their accessories, HALO Radar Systems, Transducers & Marine Accessories, and Networking, Sensors, Mounts & Marine Accessories.

Whether you’re a competitive angler or a weekend fisherman, Lowrance delivers the performance and reliability you need to stay ahead on the water.